Karin Wu

MEET

Hi, I’m Karin - a millennial UGC + travel content creator.


When I’m not creating content, I’m usually deep in wedding planning for my clients or mapping out my next destination (there’s always a trip in the works).

I’m multilingual in English, Cantonese, and Mandarin, spend most days with my two pups - Frenchie and Husky/GSD/Lab mix, and have a soft spot for intentional travel, beautiful spaces, and stories that actually convert.

Based in Toronto, Canada

Book a brand call

TRAVEL CONTENT

LET'S GO

Past Clients

UGC Examples

Tech / SAAS

Comment / Response

Product Review

Problem/Solution

Fashion / Skincare / Beauty

VLOG Style

Product Review

Product Overview

Product Review

Product Overview

Trendy/Aesthetic

Educational

Testimonial Style

Pet

Problem/Solution

ASMR

Food / Health & Wellness

Product Intro

Product Review

What clients are saying!

  • Karin was an absolute pleasure to work with. She was extremely communicative throughout our entire collaboration and delivered timely, high quality content with great structure for direct response. We loved her proactiveness on suggesting new ideas to help us test out our ads. Exceeded expectations. 10/10!

    Mike Robbins - Head of Creative

  • Working with Karin has been a pleasure. Her professionalism, collaborative approach, and consistent delivery of exceptional content make every interaction with her a joy.

    Bomie Tran - Partnership Manager

  • Working with Karin was a DREAM! Not only was she amazing to communicate with, the content she delivered far exceeded my expectations- it was incredibly creative, professional and genuine.

    Thank you for your hard work and amazing deliverables, Karin!!!

    Janelle Troop - Owner & Founder

  • Karin was very thorough with her content and was great with her communication!

    Carine Rose - Social Media/Influencer Relations Manager

  • So seamless to work with! Replies in a timely manner and delivered the content as well without issues :) Thank you so much for the smooth partnership and for the chance you have given us to try out our products! We appreciate you and keep shining on your contents! ✨

    Denise - The LiftLab Team

  • Working with Karin was seamless and professional. I’m so happy with the content she created for me. Super creative. Looking forward to working with her again :)

    Erin McDonald, Owner

  • Script Reading

  • Lifestyle Videos

  • Voiceover Videos

  • Concept Creation

  • Script Writing

  • Lifestyle Photos

  • Product Photos

  • Testimonial Videos

Services

Paid Social

  • Direct response formula (Paid ad style)

  • 10-60 second short form video

  • Vertical format (9:16)

  • Retention editing

  • Done-for-you (DFY) content

  • Scripting, filming, editing, hook, CTAs, sounds, on-screen text, voiceovers

  • Use for paid ads must be disclosed

Package Options

  • Monthly retainer options

  • Custom packages to suit your business needs

  • Storyboard & content creation

  • Organic posting & paid ad options

  • Face of the brand - Instagram + TikTok

    • Raw footage

    • Instagram reel cover

    • SEO captions + hashtags

    • UGC photos

    • Product photography

    • Re-films

    • Multiple aspect ratios

    • Rush fee (within 1-3 days)

    • Exclusivity

    • Monthly retainers

    • Multiple hook/CTA variations

    • Restructured variations

    • Hook/CTA stacking

    • Exclusivity

    • Paid ad usage rights

    • Whitelisting

    • Full usage rights in perpetuity

    • Done-for-you content for multiple variations

    • Re-films

    • Multiple aspect ratios

    • Rush fee (1-3 days)

    • Exclusivity

    • Monthly retainers

  • Delivered as separate assets

    • 1 x Concept

    • 3 x Hooks

    • 1 x CTA

    • Organic usage rights in perpetuity

    • 30 days of paid ad usage rights

    • 1 x Basic revision/video

Let's make magic together!

Let's make magic together!

kwu.ugc@gmail.com

Book a brand call

Interested in working together?

Fill out the form and I’ll will be in touch shortly! I can't wait to hear from you!